SurveyGuard · Fraud Cost Calculator

What are bad respondents
actually costing you?

Six fraud-cost levers, priced against your own numbers. See what fraud costs your agency today — before, during, and after fieldwork — and what SurveyGuard recovers.

Fraud cost dimensions

6 levers

False positive rate

< 1%

Per-respondent verdict

< 200ms

Inputs & results

What fraud costs you. What SurveyGuard recovers.

Unlike the AI PM calculator (operational time and CPI), this focuses entirely on the data-quality cost dimension. Tune the inputs — the six levers recompute live.

A

Section A

Your sample economics

Spend, CPI, fraud rate, and what your current QC catches. These drive every fraud-cost lever.

$400K
$50K$5M

Median cluster $250K–$500K for mid-size agency PMs.

$4.50
$2.00$25.00

5/8 PMs reported $3–5. Default $4.50.

22%
5%50%

~22% with basic speed + attention checks; ~45% unprotected.

45%
0%95%

6/8 PMs use basic QC only — catches ~40–50%.

B

Section B

Your team & study volume

Headcount and how fast studies turn over — sets cleaning labour and re-field volume.

3 PMs

Everyone who spends time on fieldwork QC and reconciliation.

$65,000
$40,000$120,000

Drives the post-field cleaning labour cost (F4).

2 studies
1 study8 studies

Combined with field duration to derive annual study volume.

3 weeks
1 week12 weeks

Shorter fields → more studies/year → more exposure.

C

Section C

Re-fields & reconciliation

How often fraud forces a re-field, and how often a mid-study CPI change quietly inflates billing.

12%
0%40%

6/8 PMs reported re-fields. ‘2–3/year’ most common ≈ 12%.

$8K
$2K$30K

3/8 PMs quantified at $5K–$10K. Default $7,500.

20%
0%50%

Archit reported 10–25%. Conservative default 20%.

D

Section D

Reputational risk

The most variable lever — client-facing quality events that reach delivered data.

1 / yr

Set to 0 if you’ve had no recent client quality events.

$25K
$5K$100K

Sample + PM + reporting + margin for a mid-size study.

SurveyGuard · fraud cost

Six fraud-cost levers. Live calculation — adjust any input on the left and watch the numbers move.

Fraud is costing you / year

$190,160

SurveyGuard recovers / year

$161,183

Payback period

2.7 weeks

SourceValue driverCost todayValue
F1Fraudulent completes — direct cost10,756 fraud completions at $4.50$48,400$48,400
F2Re-field cost avoidance7.5 fraud re-fields × $7,500 × 75% prevention$56,160$42,120
F3Quota contamination prevention3,764 displaced completes at $4.50 × 1.25$21,175$21,175
F4Post-field cleaning labour364 cleaning hours × $31.25 × 70% reduction$34,125$23,888
F5CPI reconciliation trap20.8 drift studies × $385 overcharge$6,800$6,800
F6Reputational risk events1 client quality event(s) × credit + retention$23,500$18,800
Net subscription$8,388
Net annual ROI$152,795

18× return on the $699/mo Professional tier

Book a 20-minute demo

Optional · PDF report

Email yourself a one-pager with your inputs and the full breakdown.

Calibrated from 8 primary PM responses

The six fraud-cost levers

What bad respondents cost before, during & after fieldwork.

F1

Fraudulent completes — direct cost

Every fraudulent respondent who passes QC is paid for at the agreed CPI. The most direct, most quantifiable fraud cost.

F2

Re-field cost from quality events

When fraud contaminates a dataset beyond repair, the study is re-run. 6 of 8 PMs reported re-fields; 5 of 8 quantified them at $5K–$10K each.

F3

Quota contamination

Fraudulent respondents fill quota cells and turn genuine respondents away. The hidden cost post-field cleaning can never recover — prevention only.

F4

Post-field cleaning labour

6 of 8 PMs spend hours per study reviewing open-ends, removing speeders, and matching IDs. Salaried time SurveyGuard eliminates at entry.

F5

CPI reconciliation trap

Mid-study CPI changes plus fraud-inflated completion counts mean agencies overpay. 6 of 8 reconcile in manual Excel — a low catch rate.

F6

Reputational risk events

When fraud reaches delivered data and a client raises a concern: re-work, credits, and renewal risk. The most variable lever — but the insurance value is real.

Primary-data calibration

Every default has a source.

Every default is backed by a real answer from the 8 MR project managers who completed the SoftSight questionnaire. When a prospect challenges a number, every assumption has a source.

  • Calibrated from 8 real MR project-manager responses
  • All numbers in USD
  • Conservatively biased — we’d rather under-promise
Calibration inputValue

Fraud rate with basic QC

7/8 PMs identified fraud types · industry ~22% with speed + attention checks

22%

Current QC catch rate

6/8 use basic QC only · speed + attention catches ~40–50% of fraud

45%

Average CPI

5/8 PMs reported $3–5 · validated default

$4.50

Re-fields driven by quality/fraud

All quantified re-fields were quality-driven

60%

Re-field cost per event

3/8 PMs quantified at $5K–$10K · midpoint

$7,500

SurveyGuard re-field prevention

Real-time detection prevents quota contamination before re-field

75%

Quota contamination rate

Conservative — hard-to-reach cells contaminate more

35%

Cleaning hours per study

6/8 PMs spend 2–5 hrs post-field cleaning

3.5 hrs

Cleaning reduction with SurveyGuard

Fraud caught at entry needs no cleaning; 30% non-fraud remains

70%

Mid-study CPI drift rate

Archit 10–25% · conservative default

20%

Manual reconciliation catch rate

6/8 manual Excel · 1/8 trusted supplier blindly

15%

SurveyGuard Professional

$8,388 / yr — tier modelled in this calculator

$699 / mo

The number you just calculated is your number.

Twenty minutes in your browser. The walkthrough is run by someone who has lived the workflow you’re trying to leave behind — not a salesperson reading from a deck.